What is a Ferch Phrase?

What Are Ferch Phrases?

Ferch Phrases are unique search phrases made up of a dropdown selection (called a prefix), a keyword you choose, and an optional suffix dropdown. Sounds fancy, but it’s super simple—and powerful.

When you create a Ferch Phrase on our site, you’re claiming that phrase for your book for a full year. Even better? Each Ferch Phrase only displays a maximum of 20 books. That means your book doesn’t get buried in an endless list.

Example 1: Classic Adventure + Romance

My book is an adventurous love story. Two people travel to an exotic corner of the world, stumble across a treasure map, and go hunting for buried gold.

  • Prefix: “I Like Books That Are”
  • Keyword: “Adventurous”
  • Suffix: (leave it blank)
I Like Books That Are Adventurous

Now, anytime someone searches that phrase, my book shows up—alongside no more than 19 others—for an entire year!

Example 2: Movie Tie-In

Let’s get clever. I want to connect my book with readers who love the movie National Treasure.

  • Prefix: “I Like The Movie”
  • Keyword: “National Treasure”
  • Suffix: (blank again)
I Like The Movie National Treasure

Now, if someone uses that search, boom—my book appears!

Example 3: Just for Fun

In my book, the main character is obsessed with chicken strips. He eats them constantly and even drops sauce recommendations in the plot. So why not run with it?

  • Prefix: “I Think”
  • Keyword: “Chicken Strips”
  • Suffix: “Are Tasty/Delicious”
I Think Chicken Strips Are Tasty/Delicious

It might seem random, but hey, the internet loves weird stuff. If someone searches that phrase? Yep—my book shows up.

Go Wild with Your Imagination

There’s no limit to how many Ferch Phrases you can create. The more creative, the better chance your book stands out. Whether you’re tapping into genres, pop culture, or even quirky food obsessions—BookHylla helps readers find you.

Let your creativity run wild. Ferch it up!

AUTHORS - JOIN NOW

Join for Free - and Join Early. We are starting something new, and authors who believe in us will be rewarded with priority in the future.